Bitcoin Capital has launched a regulated investment product tracking Solana’s meme coin BONK on Switzerland’s SIX exchange. Now, traditional brokerage customers can gain exposure to the dog-themed token without worrying about crypto wallets or private keys.
The launch comes shortly after Grayscale’s Dogecoin fund struggled in the U.S., generating just $1.4 million on its first day versus analyst predictions of $12 million, according to Bloomberg’s Eric Balchunas.
BONK rose 5.8% Thursday morning but still trades 83% below its November 2024 peak. Marcel Niederberger of Bitcoin Capital highlighted Switzerland’s robust regulatory framework and market infrastructure as key reasons for listing on SIX. European exchanges offer consistent oversight for crypto products, allowing both retail and institutional traders to participate seamlessly.
Regulated investment vehicles typically inspire more investor confidence and liquidity. Bitcoin Capital reports that most of the capital in its product lineup comes from institutional sources, rather than retail accounts.
Niederberger expects more BONK-linked products in 2026 as European infrastructure matures, potentially including exchange-traded notes and structured instruments.
BONK launched in December 2022 through community airdrops, positioning itself as Solana’s populist dog coin. It currently ranks seventh among memecoins, trading around $0.0599 per token.
The meme coin craze that dominated 2024 has cooled sharply. Tokens that generated huge returns just a year ago now trade far below their all-time highs. PEPE is down 83% from December highs, FLOKI has dropped 85% since June, and Solana’s Dogwifhat fell 92% from its March peak. Political meme coins suffered even worse, with the Official Trump token collapsing 99.6% from launch levels.
The total meme coin market hit a 2025 low of $39.4 billion Friday, shedding $5 billion in a single session as investor enthusiasm for viral crypto faded.
